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Waiting for the “perfect” moment

There’s a story many investors tell themselves: “I’ll wait until things calm down.” Or “Let me just see what the market does after the next election.” Or “Now isn’t the right time, I’ll invest when things look better.” It sounds sensible. After all, no one wants to invest right before a downturn. But the reality? Waiting for the “perfect” moment often leads to missed opportunities and lost time that you can never get back. Markets are […]

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Rethinking risk tolerance

Most people think of risk tolerance as a score, something you get from ticking boxes on a questionnaire. Conservative. Balanced. Aggressive. Or a mixed blend. However, the truth is that risk tolerance isn’t static. It’s not a number etched in stone or a label that defines you forever. It’s a living, evolving measure that is shaped by your emotions, your experiences, and the season of life you’re in. You may have been comfortable taking risks in […]

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Diversification beyond investments

When we hear the word “diversification,” most of us think of investments, spreading money across different asset classes, industries, or markets to reduce risk. And for good reason. Diversification is one of the core principles of sound investing. But what if we zoomed out? What if diversification wasn’t just something we did with our portfolios, but something we applied to life itself? The truth is, many of the same risks we try to manage in our […]

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The adversary of cash

When markets get turbulent or headlines turn grim, many people instinctively retreat to cash. It feels safe, predictable, tangible, and readily available. There’s no volatility, no chance of “losing” money overnight. And for certain purposes, cash is exactly what you need. It’s essential for covering short‑term expenses, building an emergency fund, or giving yourself flexibility during life’s unexpected moments. In these situations, cash is not just safe; it’s smart. But as comforting as cash feels, holding […]

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What if everything goes down at once?

If you’ve ever looked at your portfolio during a market crisis, like March 2020, you may have noticed something unsettling: everything seemed to fall at once. Stocks dropped. Bonds wobbled. Even “safe” assets felt shaky. It’s a scenario that can leave even experienced investors wondering, “Isn’t diversification supposed to protect me from this?” It’s a fair question, and the answer is both yes and no. Diversification is one of the most powerful tools in investing. By […]

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How to spot tax‑season scams

Tax season is stressful enough without someone trying to steal your refund, or your identity. Yet every year, as millions of people file their returns, scammers ramp up their efforts to cash in on confusion, fear, and urgency. From Australia’s AI‑powered phishing emails to fake SARS refund sites in South Africa and HMRC impersonators in the UK, tax‑season scams are on the rise globally. Even the US IRS reports hundreds of thousands of identity‑theft cases tied […]

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Fasten your seatbelt

When markets get choppy, it’s natural to feel nervous. Everyone with a heart (and subsequent blood pressure…) will have a tinge of fear when volatility hits. You might see headlines shouting about “billions wiped off the market” or watch your portfolio dip and wonder if you should pull back until things settle. Again, you’re not alone. Most investors feel uneasy when the value of their investments swings — sometimes sharply — in a short time. But […]

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Why patience is part of the plan

When you look at your investment portfolio, it’s tempting to focus on what’s “winning” right now. You might notice one fund doing well and another lagging behind, and think: “Why am I holding on to this underperformer?” That’s a natural reaction, but it misses the point of diversification. In a properly diversified portfolio, there will almost always be something that looks disappointing in the short term. That isn’t a flaw; it’s the design. And understanding that […]

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Why diversification still works — even when it doesn’t feel like it

When markets are stormy, it’s easy to question whether diversification still works. You might look at your portfolio and think, “Everything seems down; what was the point of spreading my money around?” Or during a market rally, you might wonder, “Wouldn’t I have been better off just putting everything in the top-performing stock or fund?” These are reasonable questions, and they get to the heart of why diversification is both essential and, at times, uncomfortable. Diversification […]

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Behavioural Economics 101

Why don’t we always do what’s “best” with our money? Let’s be honest: most of us already know what we’re “supposed” to do with our money. But we don’t do it. Spend less than we earn. Save consistently. Invest for the long term. Avoid unnecessary debt. So why don’t we always do it? Why do we promise to start budgeting next month, then swipe the card anyway? Why do we panic when markets dip, even when […]

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